Music in the Cloud

January 4th, 2013

When it comes to music, I am completely addicted to cloud based music services. Nothing beats the convenience of streaming your music from whatever device you have handy. It’s great. When I buy music, I don’t even bother downloading it anymore. I may eventually regret doing this, but I leave everything in the cloud and so far it’s been great.

Amazon’s Cloud Player

My go-to cloud music source is Amazon’s Cloud Player. It works on my phone, on my laptop, on my work desktop, anywhere I might want to listen to music. I’ve used the music matching service to “upload” many thousands of songs, which goes quickly since you don’t actually upload songs Amazon already has in their library. So now anywhere I have a data connection, I aslo have access to my full music library. If I am out driving with my 4 year old and we need some good sing-a-long tunes, I have them. If I am on the train and want something a little more calming, I have that too. It’s great.

[Disclaimer: I work for Alexa Internet, which is an Amazon company]

Spotify

Spotify is a subscription service that allows you to stream any song/album/artist in their library. We haven’t taken the plunge and upgraded to Spotify Premium, but so far I am happy with the ad supported free version. The Spotify library, while not perfect, is amazing. It is rare that I can’t find what I am looking for. The only reason we haven’t upgraded to premium is there’s no family membership, and it’s unclear whether or not Raelene and I can share the same account. Spotify also requires you to download a piece of software to play your music, so it’s not as portable as Amazon’s web based Cloud Player.

Google Music

I tried Google Music when it first came out, and had such a bad experience I haven’t paid much attention since. They have made a number of improvements, of course. Instead of spending weeks uploading your library, you can now buy music directly through Google and have it added to your cloud account. A few days ago Google also announced a music matching service similar to what Amazon and Apple provide, so you don’t have to actually upload files they already have on their servers. If I wasn’t so happy with Amazon’s Cloud Player I would give Google another shot.

Apple iTunes

Apple iTunes is the number one reason I wont own an iPhone. It has always been a difficult to use mess, and the latest version is the worst yet. I like Apple laptop and desktop machines, I am writing this blog post on a Macbook Air, but I want as little to do with iOS and iTunes as possible.

Pandora

Pandora is an online radio station, sort of like Spotify but they queue up songs for you. It’s nice if you just want to listen to music but are away from your car radio, but is also a bit of a relic. Unfortunately the last time I tried to use Pandora it told me I needed to upgrade to a new version of the site, but when I upgraded it told me I needed to upgrade to a new version of the site…

There are a lot of other music services out there, of course. These are just the ones I have had experience with. These days I’m more interested in keeping myself and my child entertained, and less in new, independent music discovery. My child, on the other hand, likes music but immediately wants to know where the pictures are. She is happy with music that you sing or music that you play, but if it comes from something electronic she expects there to be images as well. I’m not sure why.

Pragmatic Marketing

August 10th, 2012

I am now Pragmatic Marketing certified.

Post IPO Facebook

June 17th, 2012

Despite their best efforts to drive me off the platform, Facebook is still my primary source of social media. I’m still not a big fan of Timeline, but with a little effort I can muddle through it. Luckily it’s not the primary way I interact with Facebook. I also do not like how they use “edge rank” calculations to determine what I see in my news feed, and that they’re now contacting Facebook personalities like George Takei and asking them to pay to appear in feeds more often. I realize Facebook has to make money, but it seems odd they would use tactics that resemble blackmail.

Speaking of Facebook making money, I am pretty sure that Facebook’s ad network is why wont let you keep your news feed sorted on “Most Recent”. My guess is that the algorithm for choosing “Top Stories” preferentially chooses stories that lead to the most lucrative ad placements. If that’s true, then chances are excellent that even the Most Recent stories they choose to display are chosen because of their ad revenue potential. So not only is Facebook quietly distancing you from friends you don’t interact with much, they are also distancing you from friends whose interactions you do have don’t monetize well. If true, that’s pretty scary.

The Facebook Mobile experience is also getting worse and worse. I’ve abandoned the Facebook Android app because all it does is display a spinner, and the mobile Facebook website isn’t a whole lot faster. For me this is a real problem. I’ve certainly been moving to mobile more and more as the main Facebook website gets more and more difficult to use, and I doubt I am alone. Facebook mobile didn’t use to be so slow. In fact, the slow mobile experience started right after the company went public. Since Facebook makes no money on mobile, I wonder if they are intentionally degrading mobile performance in order to drive people back to their desktop website.

So, why am I not using Google+? The same reason no one else is, it sucks. I continue to use Facebook because most of my friends are there, but I will be very happy when a viable alternative comes along.